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VO Workshop: Uncover your Website’s Secrets with Google Analytics

October 16, 2018, 10:00 AM - 12:30 PM

Google AnalyticsYour website tells a powerful story about your business. Google Analytics is key to unlocking that story, but you need to ask the right questions.

This beginner level seminar shows you where your real website story lies in Google Analytics.  For example your most valuable versus most popular pages and traffic sources.  We’ll briefly talk about proper installation methods and then get into reports reading and setup. 

Bring your questions, and be ready to have some fun!

After the seminar, you will be able to hear your website’s compelling story about your business and customers. From there, you will be making strategic decisions for your business that will make your story even better.

Learning Objectives

By the end of this seminar you will know:

  • Which reports help you the most;
  • How to evaluate where your visitors are coming from; and
  • How to evaluate your website’s contribution to your business goals.

This seminar also includes live how-to demonstrations.

Instructor

David Bird is the Founder and Principal of Bird’s Eye Marketing, an Ottawa firm that specializes in getting businesses found on Google. He has been managing AdWords accounts for more than five years and is a recognized digital advertising and promotion expert.

David is certified with Google AdWords and has a Certificate of Achievement in Web Analytics from the University of British Columbia, and has completed coursework in E-Marketing with the Canadian Marketing Association.


Info:

Please contact Maria Lahiffe, Education Officer, at 613-736-5266 ext 114, education@volunteerottawa.ca


Cancellation policy: 

An email confirming this registration will be sent to the primary email address for your member account, or the email address on this form if you are a non-member. Your registration is transferrable to anyone else within your organization. The following workshop registrations are non-refundable: (a) purchased at a discounted rate, (b) purchased using a voucher, or (c) cancellation received less than five (5) business days prior to the event. Any other cancellation is refundable, subject to a $10.00 administration fee.

Location

Registration

9 space(s) left
VO Member $80.00Register now
This registration type is restricted to members.
Volunteer with a VO Member Organization $80.00Register now
Please contact the organization you volunteer with for the password. The organization must be a member organzation with VO to qualify for this price.Access code required.
Affiliated Member $80.00Register now
Please contact the organization you are affiliated with to get the password.Access code required.
Non-Member $130.00Register now
People who volunteer directly with Volunteer Ottawa FREERegister now
Access code required.