October 19, 2021, 10:00 AM - 12:00 PM
Did you know that as a Not for Profit (NPO) you are entitled to free advertising on Google? It’s called Google Grants and it offers $10,000 per month in advertising to promote your NPO. You can use the ads to promote your organization’s benefits, raise money, recruit volunteers and much more.
Google advertising can catapult you to the top of search result listings at no cost. And, it is one of the most effective types of advertising because it captures people in the moment they are searching.
This workshop shows NPOs how to apply for the grant and then how to set up and manage your account.
· Apply for the Google Grant program ($10K / month advertising credits)
· Set and make the most of your search engine advertising budget
· Get your ads to appear in the best spots without paying the highest price
David Bird is the Founder and Principal of Bird’s Eye Marketing, an Ottawa firm that specializes in getting businesses found on Google. He has been managing AdWords accounts for more than seven years and is a recognized digital advertising and promotion expert.
David is certified with Google AdWords and has a Certificate of Achievement in Web Analytics from the University of British Columbia, and has completed coursework in E-Marketing with the Canadian Marketing Association.
Please contact Monja De Luca, Education Officer, email@example.com<
An email confirming this registration will be sent to the primary email address for your member account, or the email address on this form if you are a non-member. Your registration is transferrable to anyone else within your organization. The following workshop registrations are non-refundable: (a) purchased at a discounted rate, (b) purchased using a voucher, or (c) cancellation received less than five (5) business days prior to the event. Any other cancellation is refundable, subject to a $10.00 administration fee.
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